Measurement & Attribution | LiveEngage Platform

CallOut D.7 - A - Measure results by channel

Measure results by channel

Callout M - E.1.A - ICON Case Study

“LivePerson was the clear industry leader and their ability to prove incremental revenue increases and return on investment with reporting and scorecards made them a natural fit for ICON’s needs.”

-Jared Pratt
CRM Manager at ICON

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LiveEngage unified reporting creates a full picture of your customers, all your interactions with them, and the comparative effectiveness of your various engagement strategies. This enables you to compare, analyze and evaluate everything that happens across all of your LivePerson engagement channels in a consistent format. When multiple engagement strategies are in play, LiveEngage’s reporting provides visibility into all the engagement channels that participated in driving favorable outcomes.

CallOut D.2.7 - C - Control group testing

Control group testing

We offer control group testing to compare results against a visitor pool not exposed to any LivePerson engagement invitations, buttons or content offers. We are confident that rigorous testing will confirm the lift in key metrics such as visitor conversions and customer satisfaction produced by your LivePerson programs.