Every great technology company follows its own path of development and growth. As the past few decades have taught us, the most successful organizations are in a relentless and disciplined pursuit of breakthrough insights into how their marketplace can be transformed. Throughout 2013 LivePerson tightly embraced its vision of the evolving economic and social realities of digital commerce and customer engagement while bolstering efforts to drive global adoption of our LiveEngage platform.
More simply, we sought to demonstrate the competitive advantages of personal relationships in digital commerce. We believe that meaningful connections, unlike products and services, cannot be commoditized and provide a true competitive advantage for brands around the world.