How2SellProcessImprovement
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How2SellProcessImprovement

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Expert in: Management Consulting    
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Languages: English, Hebrew
I've discovered the secret to successfully market and sell process improvement consulting and I'd love to share it!
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    Other Specialties

    Marketing & Advertising
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    Degrees

    SEI-Authorized SCAMPI Lead Appraiser & CMMI Instructor
    M.S. Technology Management
    B.S. Aerospace Engineering
    Principal & CEO, Entinex, Inc.

    My Expert Service

    The only thing more difficult than "selling" the idea of process improvement to management, is selling process improvement to clients!

    In just a few short years, I've learned what it takes to be great at doing just that. If you are an independent consultant and are looking to get better numbers on the board you can keep banging your head against the wall, or, you can spend a little time picking my brain.

    Experience & Qualifications

    Can technical people ever learn to be really good at developing business?

    Imagine the kind of transformation it must have been to convert an engineer (and a really good one, at that) into someone who can effectively sell process improvement consulting!

    We engineers and process-types *hate* everything about sales. And, with good reason. "Business Development" is the term that was created after "selling" gained a bad reputation. But, like it or not, if you're on your own, the only way to make money is to sell time. I learned this the hard way, but you don't have to.

    Once I figured out the secret to selling consulting services, not only has business been booming (deep 6-figure income), but I'm regularly winning work from other firms with decades more experience.

    I don't feel good about winning work away from respected peers, I actually feel sad that after all this time, other consultants haven't learned the secret, and yet *I have* - - in very little time.

    If process improvement consulting is ever to gain ground as a respected profession, we need to start doing a better job right from the beginning. "The beginning" is with the first inquiry to your office.

    I thought I could make a difference by simply being a good consultant, but then I realized that the way to make a really powerful difference is to help other consultants -- not only be better consultants, but also by being better at marketing and selling process improvement consulting services.

    So, here I am, ready to help you use what I've learned about selling consulting services, and in particular, in the very challenging field of process improvement.

    Available Modes Of Communication

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