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Degrees
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Business Development
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My Expert Service
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My background includes developing, launching and supporting the marketing framework for a start-up company; brand building and advertising; fostering internal/external relationships with clients and vendors; cross-functional teamwork with sales and operations; managing sponsorship, tradeshow and promotional marketing; market analysis, planning and strategy; freelance marketing projects; and managing people.
My career path includes work in agency as well as corporate environments, and I put this experience to work for my clients in the areas of print and identity design, as well as brand development and management.
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Experience & Qualifications
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Lisa Brubaker | Digital Print Analyst, Pre-Media Aflac's Communicorp Public Company; 10,001+ employees; AFL; Insurance industry
January 2012 – Present (2 months) Columbus, Ga
Web Developer / Graphic Designer The GRA Group Marketing and Advertising industry
October 2007 – January 2011 (3 years 4 months)
I was the web developer for the GRA Group, maintaining our company site as well as creating sites for our clients. I was also charged with the creation of destination websites for large corporate travel groups. These sites are part of the incentive program used by distributors to their wholesale customers to buy more product to go on the trip. I have created over 57 websites just this past year alone. I also create itinerary covers, bag tags and sponsorship banners to for each trip.
Internally I created web based email campaigns for tracking responses to each campaign. I am able to measure hits, when and what customers looked at and if emailing to a qualified list I can tell you exactly who opened the email right down to the address and phone number of the organization.
I utilized Dream Weaver, Flash, Adobe Creative Suite CS4 and on occassion Front Page, I also do video editing and video proposals for web presentation.
Business Development Manager Premier Toyota of Amherst
2003 – 2007 (4 years)
In on the ground floor before the building was built and doors opened to the public. Responsibilities included: Managment of the ADP customer database, distribution of leads to sales reps and follow-up letter generation via ADP, Creation of website, Creation of showroom art and videos such as creation of shows to display on 18 - 50" monitors throughout the dealership of all makes and models and features with ticker at bottom of who's car is ready in service. Creation of ads and flyers for the dealership and window stickers. Reason for leaving: Position filled on maternity leave.
Marketing Coordinator Northcoast Business Systems
2000 – 2003 (3 years)
While with Northcoast my responsibilities included creation of all company proposals for sales, creation of sales promotions and collateral, creation and upkeep of both the NBS and NDI website. Maintain the Goldmine customer management database. Create all literature for each new product launch and education materials for sales. Creation of monthly technology shows and invites. Also, consulted to Chagrin Safety Supply under contract with NBS to do the website, literature, and tradeshows for that company a friend a of the VP of NBS Tom Skerl.
Marketing Communicatins Coordinator CoreComm Public Company; 1001-5000 employees; Telecommunications industry
1995 – 2000 (5 years)
Provide art/signage for inhouse promotions. Order letterhead, envelopes and all print media for all locations. Setup and administer company store managing stock and promotional giveaways. Update of some literature and forms. Primarily provide support for Marketing activities and coordinate with deparment managers.
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Available Modes Of Communication
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email/chat
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Contact
Lisa Brubaker
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