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Degrees
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BA (Dartmouth College)
MBA (Columbia University)
MS in Journalism (Columbia University)
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My Expert Service
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Stephen K. Zrike, Sr. is the Principal and founder of Zrike Consulting.
As a senior marketing executive with extensive general management experience in consumer-focused
companies, he has a proven track record of successful new product
development, expansion of businesses internationally, launching new distribution
channels and developing strategic alliances to enhance value to all stakeholders. Steve
is considered an incisive marketing strategist with a very pragmatic, consumer centric
approach to the marketplace. His category experience includes HBA (Health and
Beauty Aids), Housewares, Tabletop, Giftware, Household Products, Hospitality,
Produce, Casual Dining, Publishing and Retail. He has worked for some of the world’s
top marketers including Colgate-Palmolive, Procter & Gamble, Fidelity and Gillette.
Steve recently completed a long-term assignment for Devonshire Investors (the private
equity arm of Fidelity Investments). His focus at Devonshire was providing marketing
support for the PE firm’s portfolio companies (BostonCoach, Backyard Farms, Seaport
Hotel and Sebastians Restaurants).
Prior to Fidelity, Steve completed a 14-month consulting assignment at P&G for whom
he helped facilitate the assimilation of the newly acquired Gillette Oral Care business
(Oral-B) in Emerging Markets (China, Southeast Asia, India and Russia) into the P&G
Oral Care Group.
Earlier in his career, Steve:
• Ran a $150 million Colgate subsidiary
• Created and implemented Colgate’s first global oral care strategy
• Increased share of branded products for a decorative products’ marketer from 50% to 80% of the company’s sales
• Built innovative strategic alliances between a specialty retail chain and national
retailers (Staples and Home Depot)
• Successfully created and launched a direct selling company as a subsidiary of a
major publisher
• Consulted with major retailers as a Senior Analyst for Forrester Research
He has lived abroad, having served as Marketing Director for Colgate-Palmolive Ltda. in São Paulo, Brazil.
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Experience & Qualifications
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DEVONSHIRE INVESTORS (the private equity arm of Fidelity Investments), Boston, MA 2007 - 2008
Independent Consultant, Marketing Strategy
PROCTER & GAMBLE/THE GILLETTE COMPANY, Boston, MA 2005 - 2006
Independent Consultant
THE ZRIKE COMPANY, INC., Oakland, NJ 2002 – 2005
Senior Vice President, Marketing and Business Development
FORRESTER RESEARCH, INC., Cambridge, MA 2000 – 2001
Senior Analyst
CASUAL MALE INC. (Formerly J. Baker Inc.), Canton, MA 1999 – 2000
1st Senior Vice President, Corporate Strategy and Business Development (1999-2000)
Interim President, Work’n Gear Division (1999)
Senior Vice President, Strategy and Business Development (1999)
SCHOLASTIC PUBLISHING INC. (formerly Grolier Inc.) Natick, MA 1996 – 1998
President - InKnowvations, Inc. (A wholly owned Grolier Inc. Subsidiary)
COLGATE-PALMOLIVE COMPANY, New York, NY 1973 – 1994
Princess House Inc. (A wholly owned Colgate subsidiary), North Dighton, MA
• President & CEO (1990-1994)
• Executive Vice-President (1989-1990)
• Senior Vice-President (1988-1989)
• Vice-President, Marketing and Business Development (1986-1988)
• Vice-President, International (1985-1986)
Colgate-Palmolive (Brazil) Ltda., Sao Paulo, Brazil
Marketing Director (1983-1985)
Colgate-Palmolive Company, New York, NY
Associate Director (Oral Care), Worldwide Business Development and Planning Group (1981-1983)
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Available Modes Of Communication
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email/chat
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Contact
Stephen Zrike Sr.
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