Facebook and WhatsApp: The $19 Billion Consumer Connection

What’s the big deal with WhatsApp?

The Omni-Channel Experience: How To Maximize Use of Your Mobile Marketing

If you run a business, regardless of industry, your consumers are likely multi-channel shoppers. In fact, many don’t see “channel” anymore.

The Future of Digital Engagement: Gary Schwartz on Becoming a Part of Your Consumer’s Inner Circle with Mobile Marketing [Series]

Digital engagement is transforming customer service, and elevating the expectations of online and cross-channel shoppers. LivePerson interviewed 10 respected industry experts to help us evaluate oncoming trends and predictions for the coming year.  This is the third post in our series, spotlighting insight from Gary Schwartz (@ImpactMobile), CEO of Impact Mobile, Chairman Emeritus of the Mobile Entertainment Forum (MEF) and author of Fast Shopper, Slow Store, on the rise of mobile marketing and ecommerce. 

The Future of Digital Engagement: 10 Thought Leaders Share Predictions for 2014 [Series]

Digital engagement is transforming customer service and elevating the expectations of online and cross-channel shoppers.

4 Tips to Personalize Digital Engagement with Actionable Data

Online shoppers crave speed, simplicity, and personalization when it comes to the online experience. Not only that, they expect this across multiple channels throughout their customer journey.

The Value of Mobile Engagement

It is no secret that the demand for mobile engagement is greater than ever before.  You hear about it from those in your industry, and surely you can see it for yourself if you are monitoring

Mobile Strategies You Won’t Want to Miss

It seems that everyone is talking about the explosion of mobile commerce.

LP Chat Block 2014

 

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