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Customer Experience

What’s Next for the Future of Mobile Engagement? iBeacon and Beyond.

To date, many geolocation technologies have not lived up to consumer expectations. And worse, when not used correctly, it can feel pretty creepy. Before Apple’s iBeacon entered the digital tech scene, geolocation was not quite so sophisticated.

There have been many attempts by brands, some more successful than others, to leverage location-based technologies to drive foot-traffic, influence purchases and promote awareness.  Mobile apps like Foursquare, Google Latitude, or Gowalla came on the scene, merging the “offline” and online worlds via “check-ins.”

The Internet of Customers: Google’s Nest Purchase Fuels the Revolution

The Internet of Things (IoT) is changing the way we solve problems, communicate and ultimately, collect data. A popular example from last year was the FitBit.

The Future of Digital Engagement: Jeanne Bliss on Social Conversations that Provide Insight into the Customer Experience

Digital engagement is transforming customer experience, and elevating the expectations of online and cross-channel shoppers. LivePerson interviewed 10 respected industry experts to help evaluate trends and predictions for the coming year. This is the final post in our series, spotlighting insight from Jeanne Bliss (@JeanneBliss), President of CustomerBLISS, on social media as a critical piece of the customer experience.

The Future of Digital Engagement: Lee Odden on Search Engine Marketing at Each Stage in the Customer Journey

Digital engagement is transforming customer service, and elevating the expectations of online and cross-channel shoppers. LivePerson interviewed 10 respected industry experts to help us evaluate oncoming trends and predictions for the coming year.  This is the fourth post in our series, spotlighting insight from Lee Odden (@LeeOdden), CEO of TopRank Online Marketing, on the value and direction of search engine optimization.

The Omni-Channel Experience: How To Maximize Use of Your Mobile Marketing

If you run a business, regardless of industry, your consumers are likely multi-channel shoppers. In fact, many don’t see “channel” anymore. The day of the single consumer touch point is long gone.

The Future of Digital Engagement: Gary Schwartz on Becoming a Part of Your Consumer’s Inner Circle with Mobile Marketing [Series]

Digital engagement is transforming customer service, and elevating the expectations of online and cross-channel shoppers. LivePerson interviewed 10 respected industry experts to help us evaluate oncoming trends and predictions for the coming year.  This is the third post in our series, spotlighting insight from Gary Schwartz (@ImpactMobile), CEO of Impact Mobile, Chairman Emeritus of the Mobile Entertainment Forum (MEF) and author of Fast Shopper, Slow Store, on the rise of mobile marketing and ecommerce. 

The Future of Digital Engagement: Shep Hyken on Exceptional Customer Service [Series]

Digital engagement is transforming customer service, and elevating the expectations of online and cross-channel shoppers. LivePerson interviewed 10 respected industry experts to help us evaluate oncoming trends and predictions for the coming year.  This is the second post in our series, spotlighting insight from Shep Hyken (@hyken), New York Times and Wall Street Journal bestselling author, and Chief Amazement Officer at Shepard Presentations, on the importance of customer care and service.

The Future of Digital Engagement: Larry Freed on Omnichannel Customer Service [Series]

Digital engagement is transforming customer service, and elevating the expectations of online and cross-channel shoppers. LivePerson interviewed 10 respected industry experts to help evaluate trends and predictions for the coming year.

Gone in 76 Seconds – The Window of Customer Loyalty

This week, LivePerson announced the results of its second annual “Connecting with Customers” research, a comprehensive look at the online trends and consumer behaviors that are shaping today’s digital exp

How to Lose a Customer in 76 Seconds or Less [Infographic]

Research indicates that many consumers won’t wait more than 5 minutes to get help in store before they walk out.  How long are consumers wil

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