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WhatsApp Business API integration

The world’s best Conversational AI meets the world’s most popular messaging app. Hundreds of leading brands trust LivePerson’s AI-powered Conversational Cloud® to engage with customers messaging their WhatsApp Business account.

BRANDS USING LIVEPERSON + WHATSAPP
LivePerson is a Meta / WhatsApp partner
LivePerson's WhatsApp Business API enables us to manage WhatsApp messages
WhatsApp business API enables phone notifications for template messages

Reduce call volume with WhatsApp for business

Shift nearly 50% of your call volume to this leading messaging app, simply by giving the option to “press 1 to start a WhatsApp conversation.” A WhatsApp chatbot can help route these conversations for faster response, and you can easily build these bots, access conversation history, and manage the interactions all from the Conversational Cloud.

Re-engage with promotional messages

Over 75% of shoppers want the option to securely message with a business. Use the Conversational Cloud and our WhatsApp Business API to give them what they want. Build brand loyalty and re-engage with consumers by sending proactive, business-initiated messages about promotions, offers, and campaigns at scale.

conv between brand and consumer on WhatsApp

Boost customer satisfaction with the ease of sending messages

Make it easy for consumers to ask questions and get support before they make a purchase with a WhatsApp button on product, service, and shopping cart webpages. We can even help you provide proactive shipping or purchase updates, appointment or payment reminders, and more. Boost customer satisfaction and build your opt-in subscriber base for future campaigns.

Sample ad with messaging call to action, powered by our WhatsApp Business API integration

Improve conversion rates with Conversational Ads

Transform low-converting landing pages into Conversational Ads that encourage user-initiated messages on WhatsApp. LivePerson’s AI-powered customer engagement tools help your agents create highly personalized experiences that move customers through the sales funnel and increase average order value.

Get the results that matter for your business

DirectLine Group Churchill Logo.

WhatsApp Business performed higher than any other communication channel with 94% CSAT, 70 NPS, and 2x agent efficiency compared to voice.

Severn Trent logo

Promoted WhatsApp on their website and Twitter account. Within one week, they tallied 1,200 conversations with 92% CSAT and 17% WhatsApp chatbot containment.

Virgin Media logo

Built a conversational selling machine to optimize digital sales-assisted conversions while improving CSAT to 86% across all sales journeys.

O2 logo

O2 (Telefónica UK) launched Conversational AI with our WhatsApp Business API integration to support their sales operations. With a WhatsApp chatbot routing conversations, CSAT soared to over 80%.

Fastweb logo

Leveraged Conversational AI to accelerate its move to messaging on the WhatsApp Business platform and saw a 129% increase in messaging volume within a few months.

MDabroad logo

Enabled WhatsApp Business for faster, higher-quality patient service and increased agent efficiency by 18%.

Unlock the full potential of the WhatsApp Business API with LivePerson’s award-winning Conversational AI

Get the guide

An expert guide to building your WhatsApp Business messaging strategy

We analyzed millions of anonymized conversations and found that the majority can be automated on WhatsApp with AI-powered chatbots. Learn more about this automation and the Conversational Marketing and Care options available with LivePerson’s WhatsApp Business API integration.

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Cover of expert guide to WhatsApp Business app + LivePerson messaging strategies

Scale with automation

Automation is essential to scaling a messaging strategy

We will help you understand the most popular consumer intents and how well you’re fulfilling them, so you can build AI-powered WhatsApp chatbots that work together with your human experts to generate leads, drive sales, and build loyalty.

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Build bots

Bot building made easy

We believe in Conversational AI that’s built in the contact center, not the lab. So we enable non-technical staff to build chatbots that fulfill your consumers’ inquiries at scale…and work on channels beyond your WhatsApp message templates. Conversation Builder offers a point-and-click interface with a guided assistant that walks users through the creation of automated conversations.

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Conversation Builder dashboard illustration