4 reasons brands should focus on conversational commerce in 2018

Posted by
Rurik Bradbury
Head of Global Communications and Research
Friday, March 16, 2018 - 14:02

You can’t ignore the growing prominence of artificial intelligence (AI) in today’s retail landscape. According to IDC, 40 percent of retailers will have developed a customer experience architecture supported by an AI layer by 2019. Will your business be one of them? Retailers that fail to incorporate an AI-backed solution into their business strategies will face myriad consequences that can severely affect their bottom line.

Read more at TotalRetail.

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