Finding your bot’s voice in a world of conversational interfaces

Posted by
Rurik Bradbury
Head of Global Communications and Research
Tuesday, March 6, 2018 - 14:03

Conversational interfaces like messaging apps have become the default way consumers connect with each other. Compared to voice, they’re used as much as 90% of the time.

The realisation of these consumer preferences, coupled with a growing appetite for new technologies, has led to the rise of conversational commerce — and an industry of people focused on the design, development, creation, and management of conversational interfaces, including the bot and human agents behind them.

Read more on IT Brief.

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